Pune, July 2, 2010 - Jim Kinlan, CEO of KMT Software/ Templatezone, held a session on Marketing and Sales for Extentia’s business development team. Based on over 20 years of business experience, Kinlan raised interesting and valuable thoughts on selling, and the ongoing need for innovation in this area. He explained how an easy, creative idea can grab a prospect’s attention, and help turn him into a customer. Kinlan said customers help you gain more new business, and how companies should always approach their customers for references. He also talked about the need to ‘fire’ certain customers - the kind whose demands on a company’s resources sap productivity, while not contributing to the bottom line at all. With over 10 years of outsourcing experience with Extentia as business partner, Kinlan also shared his thoughts on cross-cultural communication. He pointed out potential pitfalls and gave advice on how to establish successful business relationships with partners overseas.
Pune, July 2, 2010 - Jim Kinlan, CEO of KMT Software/ Templatezone, held a session on Marketing and Sales for Extentia’s business development team.
Based on over 20 years of business experience, Kinlan raised interesting and valuable thoughts on selling, and the ongoing need for innovation in this area. He explained how an easy, creative idea can grab a prospect’s attention, and help turn him into a customer.
Kinlan said customers help you gain more new business, and how companies should always approach their customers for references. He also talked about the need to ‘fire’ certain customers - the kind whose demands on a company’s resources sap productivity, while not contributing to the bottom line at all.
With over 10 years of outsourcing experience with Extentia as business partner, Kinlan also shared his thoughts on cross-cultural communication. He pointed out potential pitfalls and gave advice on how to establish successful business relationships with partners overseas.