The pool of Big Data is an ever expanding body of pure and pristine information. It covers many surfaces and fields of study, faithfully reflecting the nature of the landscape around. Many data analysts can be seen walking around the lake’s shore trying to decipher patterns, trends, and behaviors in the data. One such lake of information was that o...

Sales productivity is one of the key concerns for businesses today, and why not? Closing deals is after all that keeps the business running. To delve deeper into the topic, let’s first understand the concept of sales productivity.

What is Sales Productivity?

It simply refers to the amount of money that a business makes from the efforts of its sales p...

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