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Extentia Presents Inaugural Report on Experience Design Trends in Fintech

The report provides a comprehensive understanding of emerging experience trends in the Fintech industry.

Pune, India, June 18, 2024  

Extentia, a Merkle Company, is proud to announce the release of its first-ever “Experience Design Trends Report” for the Fintech sector in 2024. This comprehensive report, a blend of extensive human-led research and AI-assisted expertise, aims to provide a better understanding of consumer preferences and emerging technologies shaping the future of Fintech industry experiences.

In the rapidly evolving landscape of customer expectations, Extentia’s Experience Design team has meticulously analyzed the dynamics of consumer experiences in the Fintech industry. The report offers valuable insights to drive sustainable business growth, gain a competitive advantage, and transform customer interactions in the new age of tech and AI.

Key highlights of the report include:

  • Top 13 Emerging Trends: In-depth analysis of the latest trends set to redefine Fintech customer experiences.

  • AI Integration: Demonstrations of AI-generated visuals in the report, showcasing the pivotal role of AI in shaping the future of the industry.

  • Actionable Insights: Strategic recommendations for industry players to harness these trends for business growth and enhanced customer satisfaction.


Saranic, Experience Strategy Lead, commented, “This report, the first of its kind, delves into the experience design trends that are poised to transform the Fintech landscape. We aim to equip industry leaders with the knowledge they need to stay ahead in an ever-evolving market and our goal is to help businesses to not only meet but exceed customer expectations of today and tomorrow.”

Download the full report here.

For more information and to explore how these insights can benefit your business, please feel free to reach out to us.

About Merkle

Merkle, a dentsu company, is a leading data-driven customer experience management (CXM) company that specializes in the delivery of unique, personalized customer experiences across platforms and devices. For more than 30 years, Fortune 1000 companies and leading nonprofit organizations have partnered with Merkle to maximize the value of their customer portfolios. The company's heritage in data, technology, and analytics forms the foundation for its unmatched skills in understanding consumer insights that drive hyper-personalized marketing strategies. Its combined strengths in consulting, creative, media, analytics, data, identity, CX/commerce, technology, and loyalty & promotions drive improved marketing results and competitive advantage. With more than 14,000 employees, Merkle is headquartered in Columbia, Maryland, with 50+ additional offices throughout the Americas, EMEA, and APAC. For more information, contact Merkle at 1-877-9-Merkle or visit


About Extentia® Information Technology

A global technology and services firm that helps clients transform and realize their digital strategies. With a unique Experience Centric Transformation approach, Extentia’s ground-breaking solutions are in the space of mobile, cloud, and design. The team is differentiated by an emphasis on excellent design skills that they bring to every project. Focused on enterprise mobility, cloud computing, and user experiences, Extentia strives to accomplish and surpass their customers’ business goals. The company’s inclusive work environment and culture inspire team members to be innovative and creative, and to provide clients with an exceptional partnership experience.

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